Although a fundamental aspect of your brand is the logo, a defining visual reminder of your business, the logo itself is not the brand. Your brand includes the experience that each client has when they use your product or service. The information gleaned from your web site; the message your put forth in a targeted email newsletter or post on Facebook; what you say about what you do in a newspaper interview—all contribute to your identity as a recognized brand. We work together with our clients to shape a clear identity determined by how you want your clientele to perceive you and the products or services you offer.
